The British Fashion Council runs The Model Zone as part of the Model Health Programme and to ensure the well-being of models during London Fashion Week (LFW) and London Fashion Week Men’s (LFWM).
The Model Zone is a private space for use by the models taking part in the catwalk shows and presentations during the event. It offers models a dedicated space to eat, drink and relax in between shows. Look out for Model Zone posters backstage, providing the location and further details on The Model Zone.
The Model Zone will be open from 9th – 12th June, 11am – 7pm each day, except the 12th when The Model Zone will close at 18:00. A schedule of sponsor activity will on the posters backstage and available from agencies.
This season at the Model Zone we will be featuring the following:
Lqd Skin Care, Official Sponsor of London Fashion Week Men's, are delighted to be offering treatments to all models down at The Model Zone, to help them look the best they can. They will be offering 2 types of treatments: a 20 minute Head and Shoulder massage and a 10 minute Express Facial, using their high efficacy range of products. This will be provided from Friday to Monday between 11am and 7pm.
Wow is young, hungry & dedicated to cultivating that amazing feeling. Whether that be through acts of inspiration; 100% natural juice bursting with protein, fibre & antioxidants; or events to give back to people who are making a difference. Wow will be supplying three varieties of chia seed drink to hydrate and energise at The Model Zone.
Emily is an exciting new range of snacks that have all the goodness of fruit with the crunch of a crisp. There’s none of that funny stuff going on in Emily Fruit Crisps. There’s no preservatives, no additives, no added sugars, no e numbers and they are gluten-free too. There’s nothing but a little oil and lots of fruity deliciousness.
OTHER CONTRIBUTING SPONSORS:
COCONUT COLLABORATIVE, PROPERCORN, 100% NATURAL, RADISSION BLU EDWARDIAN, EVIAN & LAVAZZA
Read our Model Guide created by the British Fashion Council, AMA and Storm below.
Phone: +44 (0) 77893 78773 (During LFWM only)